TRIP TO CHINA
Just returned home from two weeks in Asia, and I'm still processing it...
We went over with two objectives:
1. Strengthen relationships with our strategic suppliers
2. Elevate the FLITE product line
Mission accomplished. ✅
That meant hand-shakes & hugs, not just emails & Slack messages.
Working side-by-side on factory floors, adjusting quality details in real-time and seeing exactly how our gear gets made.
The product our partners will wear next is better because of those efforts.
But what I'll remember most isn't the business part. It's the life experience of it all — the long days, the dinners that turned into real conversations, the places I never would have seen otherwise.
And sharing the whole journey with my business partner Brian Farber.
Building a brand is a lot more meaningful when you're doing it with someone you trust, shoulder to shoulder, halfway around the world.
Grateful for our suppliers, grateful for the experience, and excited about what's coming next for FLITE SPORTS 🚀